Splash Blog

In the ever-evolving world of fashion, denim has always held a special place in our hearts. However, as much as we love our favourite pair of blue, it is often in the red when it comes to the environmental impact of its production processes. Conventional denim production is not only water-intensive but is also responsible for significant chemical pollution, and we cannot continue this barrage on the planet without dire consequences. But what if we told you that with Splash, you could now enjoy your favourite denim while also loving the planet?

 

The True Cost of Denim

Denim is one of the most resource-heavy items in the apparel industry. From the energy and water used in dyeing and finishing to the hazardous chemicals released into our water bodies, the environmental footprint is significant. But at Splash, we believe in transforming this narrative. Our commitment to sustainability goes beyond just words and the tangible results of our efforts are here for everyone to see.

 

Denim Done Right

We're dedicated to using resources smarter, cutting down our environmental footprint, and being mindful of every drop of water, every watt of energy, and every bit of waste. But we don’t stop there. Our commitment drives us to constantly innovate, creating products that not only look great but are also kind to our planet.

As part of our sustainability journey, we took a deep dive into the lifecycle of a pair of denim, scrutinizing every stage to understand its impact. This led us to a breakthrough—transforming conventional denim into what we proudly call Better Denim. The result? A sustainable product that’s not just better for the environment, but also better for the people who wear it.

 

Better Denim, Better Planet

At Splash, innovation and sustainability go hand in hand. We’ve embraced cutting-edge technologies to make our Better Denim even better for the environment.

We've taken significant steps to reduce our environmental impact. By using Better Cotton, we've saved millions of litres of water and avoided countless kilograms of pesticides. This not only benefits the environment but also ensures fair profits for farmers. Additionally, our commitment to sustainability extends to Lenzing Tencel & FSC Viscose, materials produced through a closed-loop process that minimizes the environmental impact.

We also prioritize ethical production. Our Better Denim is produced in 100% environmentally and socially compliant factories. We're proud to say that every pair of Splash jeans is made without harmful chemicals, ensuring both your safety and the health of our planet.

So, the next time you reach for your favourite pair of jeans, ask yourself: Are they just denim, or are they Better Denim? Together, let’s make choices that matter —for style, for sustainability, and for our planet.